Established by former SVP of Media and Sponsorships at Mastercard, Ben Jankowski, Modern Media Solutions focuses on providing real world, tangible, practical, and sustainable marketing solutions. We do this by working to identify opportunities and challenges, developing and executing solutions, and managing progress toward North Star objectives.
Securing the right people and optimizing talent is challenging. Modern Media Solutions is able to analyze your current situation, explore alternatives for sourcing and positioning talent, and provide execution plans for the set up in-house media teams. We provide on-going support to bring plans to life.
Modern Media Solutions provides marketers with insight to the true dynamics of their production spend. We analyze your current needs and partners, and deliver recommendations that considers bidding processes, the need for diverse and inclusive suppliers, and sustainability.
Modern Media Solutions provide marketers with an analysis of their current media across resources, technology finance, and competition. We also provide a comprehensive positioning of all media, including products and people, and work on a prospecting plan and packaging for your company positioning.
The competitive media ecosystem has forced agencies to evolve. Modern Media Solutions can help agencies become more aggressve about change and thoughtfully position themselves for the future through assessment of media agencies across resource, technology, and finance, and a provision of a roadmap for the way forward.
Ben Jankowski is a leader in the media and advertising industry. Most recently Global Head of Media and Sponsorship at Mastercard for more than a decade, Ben has served clients such as G.E., Pepsico, Johnson & Johnson, and P&G within agency roles at Grey and Media Edge/WPP, MPG/Havas, and Omnicom in the U.S. and China.
Ben is part of a new generation of marketers that is driving ownership and change on important media topics and this work has helped shape leading industry initiatives including brand safety, cross-media measurement, and privacy. Ben has been the Co-Chair of the World Federation of Advertisers Media Forum and Global Media Board; the first American to serve in this role and the longest-serving Chair in the history of the media group.
He has also been the Co-Chair of the Media Committee and Media Advisory Board groups led by the Association of National Advertisers and serves on the Executive Board of the Mobile Marketing Association’s Data and Media Committee. Outside of work, Ben is involved in multiple educational initiatives that support future advertising and media professionals.
It's challenging to be innovative in media without help. Modern Media Solutions will work with the creative community and technology experts to generate ideas that will break through the clutter and build business.
Modern Media Solutions will create and manage a sophisticated network of colleagues who will be provided the opportunity to learn, interact and brainstorm with peers and industry leaders.
Modern Media Solutions provides clients with 1:1 consulting time on a periodic basis. Subject-matter experts in media will be available for questions, advice and solutions to immediate problems.
Modern Media Solutions works in collaboration with global independent marketing consultancy R3 (www.rthree.com).
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